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ZeroIn

New look and feel for company sydney, Zero-in brand development for the socially responsible publisher mass-produced uniqueness.
Sydney branding web design, Zero-in masterbrand icon design for the socially responsible publisher mass-produced uniqueness.
Sydney branding web design, Zero-in personalised direct video mail for the socially responsible publisher mass-produced uniqueness.
Sydney branding web design, Zero-in brand promise for the socially responsible publisher mass-produced uniqueness.
Literature design sydney, Zero-in business card rebrand.
New look and feel for company sydney
Sydney branding web design, Zero-in responsive application design for the socially responsible publisher mass-produced uniqueness.
Sydney branding web design, Zero-in responsive website rebrand for the socially responsible publisher mass-produced uniqueness.

Why

We met Zero-In when they were still a start-up company ready to change the way personalised direct mail is delivered. Even then, their proposition was unique: they had developed quality, data-driven communications that would turn direct marketing on its head by understanding what audiences wanted to hear. But first, they needed an aligned brand and clarified promise.

How

We collaborated with all the business stakeholders to define a completely new category that broke the mould of traditional mass marketing.

What

As a result, we provided a complete communications system that spoke to people on a personal level. This helped the company deliver on their promise of mass-produced uniqueness at every touchpoint.

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Be You – Newcastle

50 Park Royal Drive, Floraville, NSW Australia
02 800 500 47
studio@beyounotthem.com

Be You – Sydney

19-21 South Steyne, Manly NSW 2095 Australia
02 800 500 47
studio@beyounotthem.com

Brand Strategy

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    Brand Positioning
    Brand Strategy
    Co-Branding Opportunities
    Competitor Analysis
    Market Research
    Nomenclature (Brand Naming)
    Path to purchase mapping

Brand Design

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    Brand Asset Development
    Brand Development
    Branded Environment
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    Branding Identity Systems
    Brand Language
    Online Brand Presence
    Signage, Including Way-finding
    User Experience
    Packaging design

Brand Execution

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    Brand Launches
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    External Communications
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  • BRAND STRATEGY
    • Brand Architecture
    • Brand Auditing
    • Brand Positioning
    • Brand Strategy
    • Co-Branding Opportunities
    • Competitor Analysis
    • Market Research
    • Nomenclature (Brand Naming)
    • Path to purchase mapping
  • BRAND DESIGN
    • Brand Applications
    • Brand Asset Development
    • Brand Development
    • Branded Environment
    • Branding Guidelines
    • Branding Identity Systems
    • Brand Language
    • Online Brand Presence
    • Signage, Including Wayfinding
    • User Experience
    • Packaging Design
  • BRAND EXECUTION
    • Brand Activation Planning
    • Brand Compliance & Trade Marking
    • Brand Launches
    • Brand Management
    • Brand Merchandise Inc Uniforms
    • External Communications
    • Internal Engagement
    • Internal Launch Strategies
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