A structured naming process designed to uncover, develop, and refine a name that aligns with your positioning and stands out in your category.

Naming Package

Sometimes the right brand starts with the right name

For founders launching something new, repositioning, or renaming an existing business, we offer strategic naming development as a standalone or add-on service.

Take the emotion out of choosing your brand's name

What’s included in the GPA Workbook?

  • Naming workshop, including naming Audit to date
  • Naming strategy direction based on GPT
  • Name territory exploration (around 100+ names generated)
  • Shortlist development
  • Refinement and recommendation
  • Legal copyright Checks
  • URL strategy recommendations
  • Naming rationale presentation
Total Investment:

$2,500 +gst

Buy Now

Choosing the right name is one of the most important decisions you’ll make. This process gives you a clear, strategic path to a name that fits, stands out, and sets the foundation for everything that follows.

Other Brand Packages

This package creates clarity. Brand Identity brings that clarity to life. Our Identity packages transform these insights into a cohesive visual system designed for the real world.

From logos and typography to packaging, digital presence, signage, and brand assets, our Brand Identity packages help bring your brand to life consistently across every touchpoint. Explore the packages to find the right fit for your business.

The process gave us clarity we didn’t even realise we were missing, everything finally feels aligned.

Sarah M – Founder

Be you helped us turn a rough idea into a brand that feels genuinely professional and memorable.

Daniel R

The Brand Alignment process completely changed how we talk about our business and who we’re trying to reach.

Emily T – Managing Director

For the first time, our brand actually reflects the quality of what we do.

Chris L – Business Owner

The strategy sessions uncovered opportunities and direction we would never have found on our own.

Jessica P – Co-Founder

The final identity system gave us confidence across everything from social media to client presentations

Michael A – CEO

What started as a rebrand ended up reshaping how we position the entire business.

Olivia K – Marketing Manager

Every touchpoint now feels connected and intentional instead of pieced together over time

Lauren S – Brand Manager

The naming process was incredibly thoughtful and strategic, we walked away with a name and identity that genuinely fits who we are

James W – Startup Founder

Not every project fits neatly into a predefined scope.

If you’re looking for something more tailored, whether that’s a larger brand transformation, an activation across multiple touchpoints, campaign development, website design, or a completely custom brief, we’re here to shape a solution around your business and goals.

Schedule a Call or send an email via the form below to discuss a custom branding project.

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